Let’s be honest for a second: if you haven't felt at least mildly unhinged while refreshing ad metrics at 2 AM, or trying to decode TikTok’s algorithm like it’s an ancient riddle left by a rogue Mayan god, are you even really in digital marketing?
In a breakthrough moment for Kerushan Govender and a proud one for South Africa, Govender has been elected president of the 94-year-old American Marketing Association’s New York chapter.
Read MoreI spent the past week on five different shoots, at nine different locations and every lunch break, I consumed my pre-packaged, carbon-footprint-offset-packaged portion, within earshot of, or directly with the crew.
Read MoreThe 2025 Financial Mail (FM) AdFocus Awards opened on 12 June and will close on 15 August.
Read MoreAt the end of May, my agency, VML South Africa, ended a 10-year client partnership with Nando’s. Losing a client account isn’t the kind of news an agency would normally publicise. And – full disclosure – I was in two minds about writing this. But in the case of Nando’s, it feels appropriate.
Read MoreGoogle’s launch of Veo 3 is an opportunity to pivot boldly.
Read MoreA week after returning from the Cannes Lions International Festival of Creativity, the trends are becoming clearer. Two stood out for me: the enduring power of human creativity and the rise of the creator economy.
Read MoreThe Salvation Army has launched a new anti-child labour campaign that turns the language of luxury fashion on its head to expose the hidden realities of fast fashion.
Read MoreNational Geographic Wild’s gill-ty pleasure, SharkFest, returns for its wildest season yet this July!
Read MoreLG Electronics (LG) has launched a new brand campaign, Radio Optimism, designed to help strengthen meaningful human connections and spread optimism through shared musical experiences. This initiative aligns with LG’s brand promise, 'Life’s Good', and addresses the growing challenge of forming genuine relationships in a technology-driven world.
Read MoreVoxComm, the global voice of communications agency associations, is pleased to announce the expansion of its global footprint with the membership of the Association for Communication & Advertising (South Africa) and the Union des Agences Conseil en Communication (Morocco).
Read MoreThe DStv Schools Netball Challenge powered by Bestmed Medical Scheme (DSNC) lands in KwaZulu-Natal this weekend, giving local school teams the chance to compete for provincial glory and a ticket to national recognition.
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