25 Mar, 2026

Tullamore D. E. W. launches nationwide search for South Africa’s next changemakers

Tullamore D. E. W. launches nationwide search for South Africa’s next changemakers

Tullamore D.E.W. is rewriting the rules of influence. The award-winning Irish whiskey brand has assembled a bold crew of local trailblazers – and now, they’re looking for more.

Meet the Tully Squad: Mandla Mhinga, sustainability advocate and entrepreneur; Alex Beazley, self-made fashion disruptor and self-love champion; and Henry Macrery, a multi-hyphenate connector building empires across industries. Together, they represent a new generation of raw, real, and rooted influence – and they’re just the beginning.

 

 

 

 

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The Tully Squad, Image: Supplied
 
 

The Tully Squad Search is on until September 2025, and 10-new faces will be chosen to join this pioneering movement. No celebrity status required. Just bring your chemistry, charisma, and courage to show up as your full self.

Whether you’re a creator, a community builder, or simply someone with something to say – this is your moment. The Tully Squad is about connection, not perfection. It's not a campaign. It's a cultural shift.

 

 

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Image: Supplied
 
 

What’s in it for you?

Tully Squad members don’t just join a movement — they get rewarded for it. Score exclusive invites, premium Tullamore D.E.W. product drops, paid content opportunities, a custom Old School jersey, and major bragging rights. One standout will even walk away with a Traeger Grill. Real rewards for real people.

 

 

 

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Tullamore Old School jersey, Image: Supplied
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Premium Tullamore product, Image: Supplied
 
 

Visit www.tullysquad.co.za to apply.

Not for persons under the age of 18. Tullamore D.E.W. supports responsible drinking

 

 

 

Issued on Glamour (South Africa) | https://www.glamour.co.za/lifestyle/tullamore-d-e-w-launches-nationwide-search-for-south-africas-next-changemakers-6d121831-5e6c-401e-80ce-034d6e0a854e